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	<title>alwaysinbeta.org - Ian McGregor, Creative Developer</title>
	<link>http://alwaysinbeta.org</link>
	<description>Blogfolio of Ian McGregor</description>
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		<title>Magic Music Player</title>
		<description><![CDATA[I finally decided to learn Python after hearing good things for years. After a day getting started and playing around with the language I spent another day building a breakable toy app. The language itself is easy to pick up and produces pleasingly minimal, readable source code. Being dynamically typed I did have to rely [...]]]></description>
		<link>http://alwaysinbeta.org/magic-music-player</link>
			</item>
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		<title>Hugo Boss Kino</title>
		<description><![CDATA[I really enjoyed working on this with a tight team including fellow dev, the awesome Phil Bulley. It was a big challenge, especially in terms of optimisation as the technique required to swap the videos perfectly was so expensive (basically sneakily achieved by baking several videos into one large canvas and scrollRecting it). Anyway through [...]]]></description>
		<link>http://alwaysinbeta.org/hugo-boss-kino</link>
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		<title>BBC One Life</title>
		<description><![CDATA[This is an interactive film trailer for the BBC&#8217;s One Life film. Users can drag up at any time during the trailer to get additional content related to the shot currently on screen. Dragging down accesses global content such as audience reactions and interviews. www.one-life.com FWA SOTD September 12 2011 Commarts Webpick of the Week [...]]]></description>
		<link>http://alwaysinbeta.org/bbc-one-life</link>
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		<title>Digital Shoreditch</title>
		<description><![CDATA[I had a lot of fun making something frivolous for family day at the Digital Shoreditch festival with colleagues Thomas and Margaux. We made an installation where one participant could pump anothers head up into a big balloon! Watch the case study below to see what I mean: Digital Shoreditch from Stinkdigital on Vimeo. We [...]]]></description>
		<link>http://alwaysinbeta.org/digital-shoreditch</link>
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		<title>Diesel Island</title>
		<description><![CDATA[This was an exciting and challenging project. I was lead developer and was also heavily involved in the creative and technical planning. To bring the island to life we made a mock Streetview interface using Away3d and integrated the site very tightly with Facebook to allow users to become citizens. Connected users could find a [...]]]></description>
		<link>http://alwaysinbeta.org/diesel-island</link>
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		<title>FWA People’s Choice Award 2010 winner</title>
		<description><![CDATA[I still can&#8217;t really take this in! http://www.thefwa.com/article/fwa-people-s-choice-award-2010 http://alwaysinbeta.org/lexus-dark-ride]]></description>
		<link>http://alwaysinbeta.org/fwa-people%e2%80%99s-choice-award-2010-winner</link>
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		<title>2010 at Stink Digital</title>
		<description><![CDATA[Highs for me this year were working on my first Nike project; including supervising on the shoot which took place largely at Arsenal FC, the FWA SOTM award for Lexus Dark Ride; a project I am very proud of in terms of technical execution, and receiving a D&#038;AD nomination which felt amazing being so close [...]]]></description>
		<link>http://alwaysinbeta.org/2010-at-stink-digital</link>
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		<title>Lexus Dark Ride</title>
		<description><![CDATA[This is a hugely ambitious project that represents an attempt to forge a new direction in car advertising and, as we&#8217;ve done on many previous projects at Stink Digital, explore new ways of bringing film to the web. The result is a 12 minute interactive film in which the user participates. After submitting themselves to [...]]]></description>
		<link>http://alwaysinbeta.org/lexus-dark-ride</link>
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		<title>IKEA Happy Inside</title>
		<description><![CDATA[The combination of cats and competition was sure to be a www winner. We filmed a clutter of cats prowling around Ikea in Wembley. The interactivity was simple and engaging: Choose the product you want to win and the cat that might gravitate to it. If you guessed right you won the product. The site [...]]]></description>
		<link>http://alwaysinbeta.org/ikea-happy-inside</link>
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		<title>Nike Write Your Future</title>
		<description><![CDATA[This was an exciting and challenging project to work on. To make it happen we worked with agencies W+K and AKQA, motion graphics experts Mainframe, developers Lifelike, and 3D avatar service Digimi. Essentially, the user can upload an image or use their web cam to transform them self into a footballer and see a film [...]]]></description>
		<link>http://alwaysinbeta.org/nike-write-your-future</link>
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		<title>Webby, One Show, D&amp;AD and Shots</title>
		<description><![CDATA[To my delight the work we&#8217;ve done at Stink Digital continues to be recognised within the industry this year. This article from Shots places both Carousel (aka Philips Cinema 21:9) and A hundred lovers for Diesel in their top 20 digital campaigns. Meanwhile Carousel was a Webby Awards winner. It also picked up Gold and [...]]]></description>
		<link>http://alwaysinbeta.org/webby-one-show-dad-and-shots</link>
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		<title>Diesel A hundred lovers</title>
		<description><![CDATA[Well I&#8217;ve been inexcusably slack in posting updates this year. Apologies to my readers. Both of you. Anyway, backtracking a bit, the first big project I completed this year was an interactive film showcasing Diesel&#8217;s 2010 Summer collection. A homage to Goddard&#8217;s 1964 film &#8216;Bande &#224; part&#8217;, we shot the video in an uber cool [...]]]></description>
		<link>http://alwaysinbeta.org/diesel-a-hundred-lovers</link>
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		<title>Handling &#8216;Load Never Completed&#8217; IOErrorEvent</title>
		<description><![CDATA[This is a potentially annoying error that occurs in Safari/Chrome when you hit refresh or close a tab containing Flash content. If you have the debug player you see: Error #2044: Unhandled IOErrorEvent:. text=Error #2036: Load Never Completed. It can crash Safari or, in the case of Chrome, show a &#8216;broken plugin&#8217; screen, shutting down [...]]]></description>
		<link>http://alwaysinbeta.org/quick-flash-tips-2-handling-load-never-completed-ioerrorevent</link>
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