We’ve had our noses to the grindstone in a big way creating this site for the new Sony PS3 and I definitely feel like it’s been worth the effort.
The brief was to create a ‘superhuman sales pitch’ in which the presenter turns out to have extraordinary powers. This lent itself well to us creating a sprinkling of fun and surprising interactive experiences to sit alongside the post-enriched film content.
The shoot day went really well, squeezing everything into one long day, and we got everything we needed to build the rest of the site. We opted for a PureMVC multicore based architecture, using the Fabrication utility to facilitate inter-module communication and the State Machine utility to manage the state of the application. Javier Abanses, Benoit Vinay and Shane McCartney all did a great job in helping us to realise the various features and elements of the site, which comprises video, audio, games, 3D animation, sound processing, particles, physics, Facebook Connect integration, language localisation and an ‘easter egg hunt’ competition.
It was a good opportunity to utilise the advantages of Flash Player 10 on a fairly complex microsite build. For example, the 3D capabilities came in handy in coding the tumblers and loader, Vectors helped speed things up and the sound features, notably SampleDataEvent, enabled me to create a really solid, smooth running audio sequencer for the music experience.
www.the15reasons.com
Posted By }i{ on November 19, 2009
This was a fun little project for on old colleague who’d started his own business Rate My Placement. Myself and Craig conceived and produced a festive Flash game called “Rate my Throw” in which the player is confronted with a member from the team and a barrage of snowballs. The player must use their skill to dodge and throw snowballs until they meet the next challenger, hopefully gaining a good enough score to get to the top of the scoreboard. The game was designed and illustrated by Craig using Flash and powered by my AS3.
http://www.ratemyplacement.co.uk/fun-game/
Posted By }i{ on December 22, 2008
Winner, November 2006 Ri5er
The brief behind this project was simple: RM wanted to get across just how innovative they are as a company and attract the best talent, with a particular emphasis on software developers. In response, me Ken (AD) and Craig created the RM Virtual World, ditching the regular copy heavy approach for an almost text-free video based experience. We worked closely with a group of existing RM developers to test and hone our ideas to acheive something that would definately strike a chord with our target audience. Read More
Posted By }i{ on January 20, 2007
Pizza Hut wanted a new website that would get across what it’s really like to manage one of their restaurants. A key element of the brief was to portray the renowned fun and friendly culture found in their dine-in and home delivery restaurants. Read More
Posted By }i{ on September 20, 2006
Winner, 2007 RAD Best Website
Winner, April 2006 Ri5er
Severn Trent Water had run apprentice schemes in the past – but never on this scale. They were looking for forty people to join them in areas from Engineering to Finance, and wanted to get across the complexity of the roles in an interesting and visually-stimulating way. Read More
Posted By }i{ on June 20, 2006
Capital One – ‘Fast’ Email
Capital One – ‘Fast’ Game
When Capital One wanted to promote their newly streamlined referrals programme, we came up with a solution that was guaranteed to make a splash. Our task was to generate an exciting and innovative way of conveying the speed of the new employee referral programme.
Read More
Posted By }i{ on March 25, 2003
